Rather than work in isolation in silos, industry bodies within the South African advertising space need to come together with a common purpose and voice. Read more
The Media Online's weekly round-up of need-to-know global media stories. Read more
MediaCom held a media owner only event in their basement. Owners I spoke to seemed to enjoy the interaction. The concept is great but overall the implementation required attention. However,... Read more
Originally planned to take place next week (2-4) April the inaugural Marketing Achievement Awards and Summit has been moved to new dates in June 2019. Having heard from two sources that the... Read more
Understanding a consumer’s culture, genuinely getting closer to them and making them part of your brand’s story are key elements for a business’s success. Read more
Three focus groups, attended by previous winners and experienced media industry players, signaled the official start of MOST Awards season. Read more
