The bottom line is there is no data yet to verify how well news publishers manage to convert social media attention to digital subscriptions. Read more
South Africa's media agency leaders are, on the whole, buoyant and bullish, keen to embrace the challenge of ongoing change and development. That suggests that they should be OK, or more tha... Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
In an agency first for South Africa, creative group TBWA has partnered with digital giant Facebook Africa in a strategic partnership. Read more
The Media Online's weekly round-up of global media stories. Read more
Influencer marketing is a buzzword at the moment, with seemingly every brand wanting to utilise it. But what happens when it goes wrong? Read more