Engagement and revenue diversification: role of minibrands at the FT
Kritasha Gupta, head of business development, Financial Times, UK, joined WAN-Ifra's recent Congress in Copenhagen to share insights from the ...
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Tag: Financial Times
World of Media: Tencent raises $6bn, Ralph Lauren consolidates its media account, Conde Nast names new global CEO
The Media Online's weekly round-up of need-to-know global media stories.
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Paywall paying off for Tiso Blackstar Group
When Tiso Blackstar Group decided to implement a partial paywall across its business sites, many people were sceptical. But the ...
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Robots are no match for Financial Times’ journalists
In a face-off over the writing of a 400-word analysis piece, the Financial Times set up Employment Correspondent Sarah O’Connor to compete against a ...
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Are events the next revenue frontier for media companies?
Irrespective of the platform media owners operate from, the constant need to innovate, capture an audience, and deliver revenue remains ...
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Shooting from the hip: Ad blocking… and punching
Shine, the Israeli ad blocking company, ran this ad in the Financial Times today. A bold move! Shine is the ...
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