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Online platforms are awash with ads for so-called “green” products. Power companies are “carbon neutral”. Electronics are “for the planet”. ...
Read moreAdvertising and public relations (PR) agencies running campaigns for fossil fuel companies are being taken to task by their colleagues ...
Read moreMarketers and brand managers do love to stay on trend when it comes to the latest advertising developments, but sometimes ...
Read moreThe issue of advertising 'greenwashing' was thrown into sharp relief this week when a climate change activist crashed a Cannes ...
Read moreIt’s all good and well that the products we sell are environmentally friendly and manufactured in an eco-conscious manner and ...
Read moreIt is World Wildlife Day today. It is increasingly important for the business community to work together to avoid irreversible ...
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