Media Moves: New look for VISI, Pelser takes helm at M-Net channels, SoulProviders wins new clients
The Media Online’s weekly round up of people, account and business moves in media.
Read more
Tag: GroupM
DOOH an ‘action-driven, innovative and trusted channel’
GroupM's programmatic arm, Xaxis, is now available to marketers in South Africa.
Read more
Provocative perspectives: Why it’s important for brands and companies to celebrate Pride Month
It’s June, which means that LinkedIn has turned into a collage of rainbows as brands and organisations adjust their logos ...
Read more
Agency operating models hold the key to client success
There were some positives for media to take away from 2020, and this year holds plenty more for those agencies ...
Read more
Everything you know about digital reach is wrong
In its essence, an effective media plan ensures that you reach as much of the right audience as possible in ...
Read more
The gradual shift from age and gender to audiences
Most of the world’s largest marketers focus on age and gender when they plan and buy media. This is especially ...
Read more
