Doing ‘NATIVE’ advertising right: Tips from the world’s top entertainment agency
Gone are the days of traditional advertising where messaging was forced on consumers, who had no choice. Now more subtle ...
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Tag: Jason Xenopoulos
Media Moves: Xenopoulos set for Cannes jury, Primedia Outdoor steps up Africa services, I’m Bored rebrands
The Media Online's weekly round up of moves in media. Jason Xenopoulos appointed Cannes Entertainment Lions judge. Stratitude welcomes interns from The ...
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Briefly… Xenopolous is All Africa entrepreneur of the year
NATIVE VML CEO, Jason Xenopoulos, was recognised as the All Africa Entrepreneur of the Year 2015 at the AABLA Awards' ...
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Full-service versus digital specialists
There is a disagreement as to whether it is better to work with a full-service media agency with digital input ...
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