The Publisher Audience Measurement Survey 2019 results, released last week, came at a time where trust in media brands has never been more important. Read more
The Publisher Research Council’s Josephine Buys checked in with South Africa’s industry research bodies to find out about their state of health, and what’s in store for 2020. Read more
Despite the long-held belief that drive-time radio shows take the greatest share of audience, a new survey clearly proves that more people are reading during the day than are listening to au... Read more
The PRC has been eminently forward thinking and there is a remarkable amount of data which can be put to good use by the industry. Read more
Promoting literacy in children is key to developing future readers of newspapers and magazines. But reading for adults, and adult literacy, is equally important. Read more
The Publisher Research Council, who pioneered media survey fusion in South Africa last year, has now fused a digital study onto the existing fusion. Read more
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