KIA claimed a Guinness World Record in early 2021. And it had nothing to do with cars. Read more
With an increased range of disciplines for marketers to take into account, knowing which research firms have the experience you need is vital for getting it right the first time. Read more
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media industry. Read more
There are challenges still facing media measurement in Africa, but the mobile phone, for one thing, is improving matters, as is the Pan African Media Research Organisation. Read more
[PRESS OFFICE] Social media platforms and online video set to consolidate their dominance in advertising in 2020, despite measurement concerns. Read more
The Broadcast Research Council (BRC) has finally named its new CEO, after months of waiting following the departure of Clare O’Neil at the end of last year. Gary Whitaker has been appo... Read more
