Marketing should not just be about building brands and driving sales, but it should also endeavour to make a difference. This is called cause-related marketing, Read more
[PRESS OFFICE] Google trends show how, over the past five years, the term 'influencer marketing' has steadily been used more and more by curious web surfers. Read more
[PRESS OFFICE] The luxury-goods and beauty sector has not escaped the effects of the Covid-19 disaster. How do you keep your beauty business operational when social distancing is our reality... Read more
[PRESS OFFICE] The coronavirus (Covid-19) pandemic has hit property sales in SA as earnings potential continues to take a knock despite online searches rising throughout lockdown. Read more
Perhaps no other industry has been quite as badly affected by the COVID-19 pandemic as the hospitality sector. But although it may seem like it won’t be business as usual anytime soon, all h... Read more
