Marketing should not just be about building brands and driving sales, but it should also endeavour to make a difference. This is called cause-related marketing, Read more
[PRESS OFFICE] Google trends show how, over the past five years, the term 'influencer marketing' has steadily been used more and more by curious web surfers. Read more
[PRESS OFFICE] The luxury-goods and beauty sector has not escaped the effects of the Covid-19 disaster. How do you keep your beauty business operational when social distancing is our reality... Read more
[PRESS OFFICE] The coronavirus (Covid-19) pandemic has hit property sales in SA as earnings potential continues to take a knock despite online searches rising throughout lockdown. Read more
The breakout of COVID-19 in the beginning of Q1 of 2020 has plunged our country and the whole world into the worst recession since the 1929 Great Depression. Every sector of the economy has... Read more
Perhaps no other industry has been quite as badly affected by the COVID-19 pandemic as the hospitality sector. But although it may seem like it won’t be business as usual anytime soon, all h... Read more