AI, influencers, marketing and social media: In-depth discussions at Leaderex
With over 750 speakers; including CEO’s, entrepreneurs, industry experts, and academics, Leaderex was a whirlwind of knowledge sharing and insights.
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Tag: marketing
The disability market: An untapped and bankable segment
With an estimated 4.1 million people living with some form of disability in SA, brands need to pay attention to ...
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#BigOnRescue: Dog food brand and acclaimed dog photographer team up to drive adoptions with #BigOnRescue campaign
In a week of devastating news, sometimes we need to be reminded there is good being done in our world. ...
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How digital marketing gives female entrepreneurs a boost in business
In days gone by, women were dismissed as not having the capabilities to contribute meaningfully to business. In 2019, are ...
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Diversity and inclusion in advertising: The hows and whys
Driving diversity and inclusivity in advertising is more important than ever before, as is the social good. But this can ...
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Should brands consider nano-influencers for their marketing? Yes they should
A higher engagement rate – which is what nano-influencers bring – can be an effective marketing strategy for your business.
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