Viewability: Digital media’s elephant in corporate boardrooms
The operating nature of digital media ad serving makes ad viewability a reality in digital media, and the industry should ...
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Tag: MEC Global
The journey of a media agency entrepreneur extraordinaire
Michelle Meyjes, CEO of media agency GroupM, spoke to Britta Reid about running four leading media brands and her pleasure ...
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At the top of the food chain
I was at a slight loss for words when I was asked if I would pen a South African version ...
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Women in media come up against a glass ceiling
Women are under-represented in the media industry’s boards and at senior management level, but does this detract from the success ...
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