Return of Brian Lesser: ‘Back to the Future’ for WPP
It was really nice to see the announcement on Thursday from WPP that Brian Lesser, a longtime ad and ad-tech ...
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Tag: media business
Media Moves: TASTE says farewell to print, Jacques du Preez joins WOO board, M&C Saatchi Group SA and Eighty20 launch GrowthMap
The Media Online’s weekly round up of people, account and business moves in media. This week’s BIG move: TASTE says ...
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A marketer’s guide to creating clarity in chaos
Marketing professionals are no strangers to change, but the pace and complexity of today's environment presents some real challenges and ...
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World PR Day: The future of public relations in a flux
On 16 July, we celebrate World PR Day. The theme is “The Future of Public Relations in a Changing World,” ...
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Engagement and revenue diversification: role of minibrands at the FT
Kritasha Gupta, head of business development, Financial Times, UK, joined WAN-Ifra's recent Congress in Copenhagen to share insights from the ...
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Digital signatures, security and global interoperability
As the world has moved online, so have those interested in taking advantage of people and companies using online tools. ...
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