The problem with the generation gap? Marketeers keep falling into it
Google the phrase 'generation gap' and you’ll be rewarded with 16.5 million results to sift through. Even Bing will find ...
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Tag: media
Awards Wrap: IAB SA calls for committee nominations, RSG and AKTV collaborate in radio drama competition
The Media Online’s weekly column delivering news of award wins, entries, competitions, dates to note and winners in the media. ...
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Team Taylor: Why Swift’s brand works so well
There is no escaping Taylor Swift. Even if you try to ignore the star, she is currently everywhere. On the ...
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It’s all TV
Two important headlines from MediaPost this week: 'Total TV Viewing Hits 4-Year High In January' and 'Linear TV "Down, Streaming ...
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Seven Days on Social Media: Enoch Knock? Who’s there? Goldfinger!
Oh Enoch! I didn’t think anyone could put me to sleep faster than #Ramaposer, but here you are – our ...
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Packaged to prosperity
In a landscape of rapid change and evolving consumer habits, the MENA region stands at the forefront of retail transformation. ...
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