The shift towards in-house agencies still on the rise in 2024
Earlier in December 2023, I had breakfast with my colleagues at Olives & Plates in Sandton to celebrate and reflect ...
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Tag: media
The futures less travelled
Drawing on the collective research and insights of strategists, futurists and innovators from across its global network, Dentsu Creative’s 2024 ...
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Do you remember Twitter?
Do you remember Twitter? It was a solid component of the social media mix. It was a platform for advertisers ...
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Embarking on a new travel adventure with High-Flyers magazine
Arena Holdings has launched a new quarterly magazine, High-Flyers, available at South Africa’s major airports and online on Business Media ...
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Apple, Disney and other big brands are pulling X ads
Elon Musk’s recent endorsement of an antisemitic conspiracy theory on X (formerly Twitter) is the latest in a series of ...
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On platforms without ad breaks, there’s no missing in-content advertising
Advertising in today’s TV landscape is challenging for most – but one marketing strategy is breaking through the noise and ...
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