online | The Media Online

Will the News24 subscription model work?

Posted By: Chris Moerdykon: August 06, 2020In: Digital

This coming weekend, South Africa’s most popular online news platform will introduce a subscription service. Read more

Draft Films and Publications Amendment Regulations – far reaching implications for online distributors

Posted By: Janet MacKenzie & Reinhardt Biermannon: August 03, 2020In: Media business

The draft Films and Publications Amendment Regulations 2020 have significant implications for online distributors in their current form. The Regulations apply to the sale, hiring and streami... Read more

Digital reality: South African consumers prefer word of mouth

Posted By: TMO Reporteron: January 22, 2020In: Research

Eighty-six percent of South African consumers prefer to talk about brands in real life versus 63% who “tap”, engaging in digital conversations. Read more

Getting media right: Marketing in motion

Posted By: TMO Adson: November 11, 2019In: Kantar Press Office

[PRESS OFFICE] Social media platforms and online video set to consolidate their dominance in advertising in 2020, despite measurement concerns. Read more

Why the fundamentals matter in B2B digital marketing

Posted By: Judith Middletonon: October 30, 2019In: Online

Because digital platforms are so accessible, many may consider digital marketing a quick and easy win, but this can be a costly mistake. Read more

Event and sport sponsorship creates brand awareness

Posted By: TMO Adson: October 15, 2019In: Partner Content, Television

[CYBERTORIAL] Betway is at the forefront of sports sponsorship in Africa. It has sponsorship deals with many African and European football and sports clubs. Read more