Taking a look at what is happening in media in Gauteng, Stuart Graham finds that it is mostly ahead of the pack. Follow the money and you’ll find the advertisers, those in the media in... Read more
Activations are an interactive way of marketing. Melina Meletakos discovers how technology has changed them. The latest form of activation is far removed from the promotional folk handing ou... Read more
KFC has the most billboards in South Africa. Banking is the most active sector using billboards, and FNB is the most active banking brand. Eating out is the second most active category. Thes... Read more
The South African media industry as a whole has been receiving tons of bad press as of late. Numerous publications have closed their doors, mass retrenchments are commonplace and the first t... Read more
THE MEDIA YEARBOOK: The advent of digital technology has ‘revolutionised’ the international out of home (OOH) media industry, which as a sector is seeing steady growth around the world, acco... Read more
The modernity, sophistication and validity of the new Out of Home Measurement Council (OMC) currency is the talk of the town. South African media agencies will finally have something they ha... Read more
