Can you successfully use radio to generate leads? Here’s how in six steps
Radio is an immediate medium with high engagement levels. Immediacy and engagement are two critical factors for any lead generation ...
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Tag: radio sales
Reaching radio stations across South Africa with non-traditional advertising
Ultimate Media has positioned itself as the one-stop-show for radio in South Africa, creating a direct link between stations, agencies ...
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A connected collab as Massiv Metro partners with The Media Connection (with videos)
A recent Media Connection-hosted event was the perfect opportunity to showcase the brand’s new partnership with online radio station Massiv ...
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The evolving approach of radio sales houses
Radio is an ever-evolving industry, one that demands sales houses stay ahead of the curve, while demonstrating the power and ...
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South African radio hitting the right notes
Delegates at the recent ETGA radio sales conference were impressed at the scale of our digitally led campaigns and the ...
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Battle of the radio sales agencies
What are the challenges radio sales agencies face in a tough economy and what are the solutions for overcoming them? The year ...
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