What do you perceive the ethics and PR landscape in South Africa to be?
For the third consecutive year, African Public Relations Association (APRA) and Public Relations Communications Association (PRCA) will be delving into ...
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Tag: research
Partners top of mind for marketers in 2024
“In 2021, the average number of agents a marketer worked with in South Africa was 12.7, a figure that has ...
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South Africans stick to hybrid work
Work from home was a necessity in the lockdown stages of the pandemic era, and it showed that knowledge workers ...
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Forecasting the future
What does 2024 have in store for South Africans? What will the political landscape look like, will our economy strengthen, ...
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Consumers’ shopping habits have changed, but have marketers noticed?
The month of December remains the biggest, most important month for South African retailers, as consumers shop for gifts, their ...
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Social media ads are littered with ‘green’ claims
Online platforms are awash with ads for so-called “green” products. Power companies are “carbon neutral”. Electronics are “for the planet”. ...
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