South African front-page stories about Covid-19 were sensationalist and unhelpful
The ways in which the media report on a national and global health emergency could have implications for how society ...
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Tag: research
Walking the talk one day at a time
702 launched a repositioned brand in October 2020 – essentially a commitment to its audiences to deliver the information and ...
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Collaborative JICs would create a wealth of media data
Herein lies the key benefit for all stakeholders: the creation of an ES that is used as a hub to ...
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Message, medium, method: How radio delivers insights-driven content marketing
Movie buffs are sure to remember the line, “If you build it, they will come” from Kevin Costner’s 1989 Field ...
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Four things to know about the future of media and entertainment
The media and entertainment industry, which saw a contraction in revenues due to the pandemic, is projected to rebound strongly ...
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AGENCY SCOPE South Africa: Responding to industry desire to raise the bar
The fourth edition of AGENCY SCOPE South Africa 2021/2022 is moving rapidly along towards disclosing the analysis industry leaders have ...
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