One year on: South Africa’s coalition government boosted optimism, but will it last?
For the first time since the end of apartheid in 1994, the ruling African National Congress lost its parliamentary majority ...
Read moreDetails
Tag: research
Sports marketing: Adaptability in action
Nielsen Sports SA has hosted the latest edition of its Annual Trends Breakfast at the Bryanston Country Club in Johannesburg. ...
Read moreDetails
US brands top the charts in Kantar BrandZ 2025 ranking
US brands now comprise 82% of the total value of the Global Top 100, up from 63% in 2006, but ...
Read moreDetails
Consumer snapshot: Thrifting and second-hand shopping
infoQuest, a leading South African online research provider, recently surveyed consumers about their thifting/second-hand buying behaviour – a very prevalent ...
Read moreDetails
What drives effective marketing?
The 2024 Effie Awards South Africa Ipsos Trends Report, launched during a webinar hosted by Effie South Africa on 27 ...
Read moreDetails
South Africa’s Gen Z is redefining financial wellness
South Africa’s Generation Z (aged 19–27) is reshaping financial wellness, blending digital convenience with long-term financial planning. Insights from KLA, ...
Read moreDetails
