Briefly… OOH shows good growth
Out of Home South Africa has released the latest figures for the out of home industry. Sarel du Plessis, executive ...
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Tag: Sarel du Plessis
Adapt or die in the marketing of great out of home media
People spend much of their time exposed to out of home (OOH) advertising, stuck in traffic, going nowhere slowly. Or ...
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South Africa – a mall society
South African cities are not blessed with wide pavements and long boulevards that enjoy major pedestrian footfall, as found in ...
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Trends 2013: An aerial view of the media landscape
TheMediaOnline asked media professionals across the spectrum, from radio and digital to print and agencies, to predict what key trends ...
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It’s a question of… Thinking out of the home box
The out of home media sector is poised for significant growth in South Africa, says Sarel du Plessis, Out of ...
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All the media moves
Media Moves… TheMediaOnline's weekly round up. Moegsien Williams joins The New Age as editor. Khanyi Mbuyisa new deputy editor of ...
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