Media fluency is a business essential in 2026
The media eco-system in 2026 is a fickle environment where reputation can shift from a single headline. The join.the.dots lead ...
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Tag: spokespeople
‘Spokespinners’: The sounds of silence
Each day, reporters dutifully note for the record that attempts to reach the deployed cadres who masquerade as “spokespersons” have ...
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No comment? Well at least not yet.
I frequently have delegates in Media Skills Training workshops making the emotive point that they believe ‘no comment’ is a ...
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