[PRESS OFFICE] Fast food is big business in South Africa, in fact, it’s one of the fastest growing sectors and one of the largest contributors towards franchise turnovers and opportunities. Read more
McDonald’s recently displayed a clever use of public relations basics to counter a negative impression. Here’s the relevant rule: if your brand is threatened in traditional media the b... Read more
This week I contemplated the role of traditional print media in the face of the growing social media and citizen reporting phenomenon. Don’t worry – this is not another doomsday report... Read more
Steers has used its Facebook page to apologise to South Africans for its disasterous R10 burger special that saw a run on its outlets, and the burger chain run out stock. “Real Burgers, Real... Read more
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