Business must be able to answer the question, ‘what is the worst thing that could happen to our company on social media today, and are we ready to deal with it?’. Read more
Woolworths made headlines yet again, and created a social media storm, with the retailer accused of stealing a product idea and design from small business, Ubuntu Baba. The baby carrier the... Read more
The Media Online's weekly column delivering news of award wins, entries, competitions and winners in the media industry. Read more
The motto of this story is that if you want to get someone’s attention in this day and age, then you HAVE to make sure that your ad is relevant, creative, intriguing and entertaining. Read more
It's obvious that you get more income from existing customers and how do you do that? Well, I doubt that a loyalty programme is going to accomplish it alone. Read more
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