LePub Johannesburg, Joe Public and Darling Films won Grand Prix awards at the second night of the 2026 Loeries in Cape Town on Friday, 9 October. Joe Public was named Agency of the Year and Independent Agency of the Year, while Heineken Beverages took Brand of the Year honours.
A total of 128 awards were presented at Cape Town City Hall, recognising work across PR and Media, Live Communication, Media Innovation, Audio and Radio, Film, Integrated Campaign, Creative Strategy and other categories celebrating advertising and brand communication across Africa and the Middle East.
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Entry Agency
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Main Category
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Category
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Prize
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Brand
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Title
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Impact BBDO
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PR & Media
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PR & Media Communication Campaign
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Silver
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AnNahar Newspaper
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The Untaught History Edition
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Lion Communication FZ – LLC
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PR & Media
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PR & Media Communication Campaign
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Bronze
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Jeep
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Jeep Rescue Squad
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LePub Johannesburg
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PR & Media
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PR & Media Communication Campaign
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Silver
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Heineken Beverages
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Bar de Change
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Joe Public
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PR & Media
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PR & Media Communication Campaign
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Silver
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Independent Media
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Period Paper
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Ogilvy
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PR & Media
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PR & Media Communication Campaign
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Bronze
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KFC & Volkswagen SA
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ROMY’S LIFE CHANGING TIKTOK
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Havas Middle East
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PR & Media
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PR & Media Communication Campaign
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Bronze
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adidas
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Adizero Pasta
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TBWA\ Hunt Lascaris
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PR & Media
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PR & Media Communication Campaign
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Silver
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Heineken Beverages South Africa
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The Real Hand Model
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The Bar Africa
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PR & Media
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PR & Media Communication Campaign
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Bronze
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NuVita Biscuits
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NoVita
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The Partnership | PUBLICIS
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PR & Media
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PR & Media Communication – Internal PR & Communication
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Silver
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Too Good
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Paid Sick Leave For Cows
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LePub Johannesburg
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Live Communication
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Live Events
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Grand Prix
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Heineken Beverages
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Bar de Change
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Accenture Song South Africa
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Live Communication
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Live Events
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Gold
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The Philipstown WireCar Foundation
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The Philipstown WireCar Grand Prix
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Fortune Promoseven LLC
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Live Communication
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Live Activations
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Silver
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IKEA Alsulaiman
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Step Buy Step
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Leo Middle East
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Live Communication
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Live Activations
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Bronze
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McDonald’s
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Great Deliveries
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Lion Communication FZ – LLC
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Live Communication
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Live Activations
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Silver
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Jeep
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Jeep Rescue Squad
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Havas Middle East
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Live Communication
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Live Activations
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Bronze
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adidas
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Adizero Pasta
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We Are Bizarre (Pty) Ltd
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Live Communication
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Live Events – Sponsorship
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Bronze
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AB InBev
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Safari Cup
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LePub Johannesburg
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Live Communication
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Live Events – Sponsorship
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Bronze
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Heineken Beverages
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Whispering Commentator
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Accenture Song South Africa
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Live Communication
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Live Crafts
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Craft Certificate
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The Philipstown WireCar Foundation
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The Philipstown WireCar Grand Prix
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Bananas
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Media Innovation
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Media Innovation – Single Medium
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Silver
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South African Breweries (AB InBev)
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Makarapa Mule
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Joe Public
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Media Innovation
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Media Innovation – Single Medium
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Silver
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Independent Media
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Period Paper
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Havas Middle East
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Media Innovation
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Media Innovation – Single Medium
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Bronze
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adidas
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Adizero Pasta
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The Up & Up Group Proprietary Limited
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Media Innovation
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Media Innovation – Single Medium
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Bronze
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MTN South Africa
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Carry Them Forward
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TBWA\ Hunt Lascaris
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Media Innovation
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Media Innovation – Single Medium
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Bronze
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Nissan South Africa
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Nissan Intelligent Playlist
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Dentsu Mozambique
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Media Innovation
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Media Innovation – Media Campaign
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Bronze
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AB InBev
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The Reversible Jerseys
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Accenture Song South Africa
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Media Innovation
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Media Innovation – Media Campaign
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Silver
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The Philipstown WireCar Foundation
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The Philipstown WireCar Grand Prix
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Fortune Promoseven LLC
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Media Innovation
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Channel Creativity
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Bronze
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Parkin
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Spots for Shops
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Saatchi & Saatchi Middle East
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Media Innovation
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Channel Creativity
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Bronze
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Saudia Airlines
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Let It Fly
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Lion Communication FZ – LLC
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Media Innovation
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Channel Creativity
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Gold
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Jeep
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Jeep Rescue Squad
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Dentsu Mozambique
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Media Innovation
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Channel Creativity
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Silver
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AB InBev
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The Reversible Jerseys
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Joe Public
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Media Innovation
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Channel Creativity
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Bronze
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Independent Media
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Period Paper
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Joe Public
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Media Innovation
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Channel Creativity
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Silver
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Breast Cancer UK
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Street Nipples
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Lion Communication FZ – LLC
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Media Innovation
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Use of Brand or Product Integration
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Bronze
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Jeep
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Jeep Rescue Squad
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Accenture Song South Africa
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Media Innovation
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Use of Brand or Product Integration
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Bronze
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The Philipstown WireCar Foundation
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The Philipstown WireCar Grand Prix
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TBWA\ Hunt Lascaris
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Media Innovation
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Creative use of Data-Driven Targeting
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Bronze
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Nissan South Africa
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Nissan Intelligent Playlist
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SERVICEPLAN GERMANY
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Media Innovation
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Creative use of Data Integration
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Silver
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Herconomy
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Breastmilk Money
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Fortune Promoseven LLC
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Media Innovation
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Geo Targeting Creativity
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Silver
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Parkin
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Spots for Shops
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TBWA\ Hunt Lascaris
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Media Innovation
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Geo Targeting Creativity
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Gold
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Nissan South Africa
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Nissan Intelligent Playlist
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Saatchi & Saatchi Middle East
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Media Innovation
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Media Innovation Crafts
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Craft Certificate
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Saudia Airlines
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Let It Fly
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The Odd Number (Pty)Ltd
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Audio & Radio
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Radio Station Commercials
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Campaign Silver
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Momentum Financial Advisors
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BOAT
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The Odd Number (Pty)Ltd
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Audio & Radio
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Radio Station Commercials
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Campaign Gold
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Salvation Army
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Smangele
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Avatar
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Audio & Radio
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Radio Station Commercials
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Campaign Silver
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Corruption Watch
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Impempe is not Impimpi Babita Deokaran
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Promise
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Audio & Radio
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Radio Station Commercials
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Bronze
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South African Breweries (AB InBev)
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R&B
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Joe Public
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Audio & Radio
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Radio Station Commercials
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Grand Prix
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Sunlight
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Spinning Thing
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Joe Public
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Audio & Radio
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Radio Station Commercials
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Campaign Silver
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South African Breweries (AB InBev)
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Van Toeka af- Cellular provider.
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Joe Public
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Audio & Radio
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Radio Station Commercials
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Campaign Silver
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Nedbank
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When in Mexico
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Halo
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Audio & Radio
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Radio Station Commercials
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Campaign Bronze
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Pineapple
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Umbrella Policy
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Halo
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Audio & Radio
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Radio Station Commercials
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Campaign Gold
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Capital Legacy
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Pharoah Khanyi
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Joe Public
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Audio & Radio
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Radio Station Commercials
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Campaign Bronze
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Chicken Licken
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Lily Lavender
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Joe Public
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Audio & Radio
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Radio Station Commercials
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Bronze
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Nedbank
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Clickable Clicks
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|
Joe Public
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Audio & Radio
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SA Non-English Radio Station Commercials
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Campaign Silver
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Chicken Licken
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Mduduzi Junior
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Joe Public
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Audio & Radio
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SA Non-English Radio Station Commercials
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Campaign Bronze
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Nedbank
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Vegan Braai
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The Up & Up Group Proprietary Limited
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Audio & Radio
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SA Non-English Radio Station Commercials
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Campaign Silver
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GalXBoy
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Juwish
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TBWA\ Hunt Lascaris
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Audio & Radio
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SA Non-English Radio Station Commercials
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Campaign Bronze
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Philips South Africa
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Blades of our Lives
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Publicis West Africa
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Audio & Radio
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Audio Experiences/Activations
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Silver
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Nestle
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Maggi Mami
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Machine_
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Audio & Radio
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Audio Experiences/Activations
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Bronze
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Spotify
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Wrapped 2026 – Amagwinya Akhona
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Accenture Song Brand Cape Town (Pty) Ltd
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Audio & Radio
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Audio Experiences/Activations
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Bronze
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Allan Gray
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A Seat at The Table
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LePub Johannesburg
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Audio & Radio
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Audio Experiences/Activations
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Bronze
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Heineken Beverages
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Whispering Commentator
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TBWA\ Hunt Lascaris
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Audio & Radio
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Audio for Digital
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Bronze
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McDonald’s South Africa
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Sing Loud Sing Proud
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Joe Public
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Audio & Radio
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Radio Crafts – Writing
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Campaign Craft Certificate
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Nedbank
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When in Mexico
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Halo
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Audio & Radio
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Radio Crafts – Writing
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Campaign Craft Certificate
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Capital Legacy
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Pharoah Khanyi
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Avatar
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Audio & Radio
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Radio Crafts – Performance
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Craft Certificate
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Corruption Watch
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Impempe is not Impimpi Babita Deokaran
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The Odd Number (Pty)Ltd
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Audio & Radio
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Radio Crafts – Performance
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Campaign Craft Certificate
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Momentum Insure
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THE NAPPER
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The Odd Number (Pty)Ltd
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Audio & Radio
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Radio Crafts – Performance
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Campaign Craft Gold
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Salvation Army
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Smangele
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Joe Public
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Audio & Radio
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Radio Crafts – Performance
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Craft Gold
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Sunlight
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Scraping Knife
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Joe Public
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Audio & Radio
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Radio Crafts – Performance
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Campaign Craft Gold
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Chicken Licken
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Lily Lavender
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Joe Public
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Audio & Radio
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Radio Crafts – SA Non-English Writing
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Campaign Craft Certificate
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South African Breweries (AB InBev)
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This Is African Time – The Apology
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VML South Africa and Studio X Africa
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Audio & Radio
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Radio Crafts – SA Non-English Performance
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Campaign Craft Certificate
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The Coca Cola Company
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Coca Cola – Returnables – Spaza Missions (Magriza)
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Accenture Song Brand Cape Town (Pty) Ltd
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Audio & Radio
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Radio Crafts – Sound Design
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Craft Certificate
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Allan Gray
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A Seat at The Table
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SERVICEPLAN MIDDLE EAST FZ-LLC
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Film
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Film – TV & Cinema Commercials – up to 90s
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Gold
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BMW
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Corners
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VML SA
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Film
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Film – TV & Cinema Commercials – up to 90s
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Gold
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Vaseline
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Love Hurts
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Bananas
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Film
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Film – TV & Cinema Commercials – up to 90s
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Silver
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KFC Thailand
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M ssing Piece
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Ogilvy
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Film
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Film – TV & Cinema Commercials – up to 90s
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Bronze
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KFC South Africa
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THE TASTE THAT HITS HOME
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Joe Public
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Film
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Film – TV & Cinema Commercials – up to 90s
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Silver
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Chicken Licken
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General Raj
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Publicis Groupe Middle East
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Film
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Film – TV & Cinema Commercials – above 90s
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Bronze
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Salam Mobile
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Unsaid
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Joe Public
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Film
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Film – TV & Cinema Commercials – above 90s
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Gold
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South African Breweries (AB InBev)
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This Is African Time
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Joe Public
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Film
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Film – TV & Cinema Commercials – above 90s
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Bronze
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Nedbank
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Money Relationships
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|
Publicis Groupe
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Film
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Film – Online Film – above 30s
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Bronze
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The Hive
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The Sea
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|
Joe Public
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Film
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Film – Online Film – above 30s
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Bronze
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Amnesty International | South Africa
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Thula Thula
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|
Joe Public
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Film
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Film – Online Film – above 30s
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Campaign Bronze
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Uber
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Teddy Bear
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|
Halo
|
Film
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Film – Online Film – above 30s
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Bronze
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Pick ‘n Pay
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What Are They Feeding Them?
|
|
Dentsu Creative
|
Film
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Film – Branded Content Film – Single
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Bronze
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South African Breweries (AB InBev)
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First Beach
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|
Accenture Song South Africa
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Film
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Film – Branded Content Film – Single
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Silver
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The Philipstown WireCar Foundation
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The Philipstown WireCar Grand Prix
|
|
TBWA\ Hunt Lascaris
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Film
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Film – Branded Content Film – Single
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Silver
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Heineken Beverages South Africa
|
The Real Guy
|
|
SERVICEPLAN MIDDLE EAST FZ-LLC
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Film
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Film Crafts – Direction
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Craft Gold
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BMW
|
Corners
|
|
Carbon Films
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Film
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Film Crafts – Direction
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Craft Certificate
|
KFC Thailand
|
M ssing Piece
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|
DARLING FILMS (PTY) LTD
|
Film
|
Film Crafts – Direction
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Grand Prix
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South African Breweries (AB InBev)
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African Time
|
|
DARLING FILMS (PTY) LTD
|
Film
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Film Crafts – Direction
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Craft Gold
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ACTION AID
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I’LL MARRY WHEN I WANT
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|
DARLING FILMS (PTY) LTD
|
Film
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Film Crafts – Cinematography
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Craft Certificate
|
South African Breweries (AB InBev)
|
African Time
|
|
SERVICEPLAN MIDDLE EAST FZ-LLC
|
Film
|
Film Crafts – Cinematography
|
Craft Certificate
|
BMW
|
Corners
|
|
DARLING FILMS (PTY) LTD
|
Film
|
Film Crafts – Cinematography
|
Craft Certificate
|
NEDBANK
|
MONEY RELATIONSHIPS
|
|
DARLING FILMS (PTY) LTD
|
Film
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Film Crafts – Cinematography
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Craft Certificate
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ACTION AID
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I’LL MARRY WHEN I WANT
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|
DARLING FILMS (PTY) LTD
|
Film
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Film Crafts – Cinematography
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Craft Gold
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KFC
|
EAT THE RULES
|
|
DARLING FILMS (PTY) LTD
|
Film
|
Film Crafts – Cinematography
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Craft Certificate
|
KFC
|
THE TASTE THAT HITS HOME
|
|
SERVICEPLAN MIDDLE EAST FZ-LLC
|
Film
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Film Crafts – Writing
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Craft Certificate
|
BMW
|
Corners
|
|
Romance Films (Pty) Ltd
|
Film
|
Film Crafts – Production Design
|
Craft Certificate
|
Chicken Licken
|
General Raj
|
|
Post Modern
|
Film
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Film Crafts – Editing
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Craft Gold
|
Castle Milk Stout
|
African Time
|
|
Accenture Song South Africa
|
Film
|
Film Crafts – Use of Technology
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Craft Certificate
|
The Philipstown WireCar Foundation
|
The Philipstown WireCar Grand Prix
|
|
DARLING FILMS (PTY) LTD
|
Film
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Film Crafts – Sound Design
|
Craft Certificate
|
South African Breweries (AB InBev)
|
African Time
|
|
TigerFight (pty) Ltd
|
Film
|
Film Crafts – Sound Design
|
Craft Certificate
|
Action Aid
|
I’ll Marry When I want
|
|
Create Mozambique
|
Integrated Campaign
|
Integrated Campaign
|
Silver
|
AB InBev
|
The Reversible Jerseys
|
|
VML SA
|
Integrated Campaign
|
Integrated Campaign
|
Bronze
|
Vaseline
|
Mntana Ka Gogo
|
|
SERVICEPLAN GERMANY
|
Integrated Campaign
|
Integrated Campaign
|
Bronze
|
Herconomy
|
Breastmilk Money
|
|
Leo Singapore
|
Integrated Campaign
|
Integrated Campaign
|
Bronze
|
Unilever
|
Vaseline & the real Nigerian Prince
|
|
Joe Public
|
Integrated Campaign
|
Integrated Campaign
|
Silver
|
South African Breweries (AB InBev)
|
This Is African Time
|
|
Clockwork
|
Integrated Campaign
|
Integrated Campaign
|
Bronze
|
Feelz
|
Feelz Cover
|
|
Promise
|
Integrated Campaign
|
Integrated Campaign
|
Bronze
|
South African Breweries (AB InBev)
|
The Cold Case
|
|
Accenture Song Brand Cape Town (Pty) Ltd
|
Integrated Campaign
|
Integrated Campaign
|
Gold
|
The Philipstown WireCar Foundation
|
The Philipstown WireCar Grand Prix
|
|
TBWA\ Hunt Lascaris
|
Integrated Campaign
|
Integrated Campaign
|
Silver
|
Heineken Beverages South Africa
|
The Real Hand Model
|
|
Lion Communication FZ – LLC
|
Effective Creativity
|
Effective Creativity
|
Bronze
|
KitKat Arabia
|
Auto Reply_Break
|
|
Publicis Middle East
|
Effective Creativity
|
Effective Creativity
|
Silver
|
Home Centre
|
There We Are
|
|
Saatchi & Saatchi ME
|
Effective Creativity
|
Effective Creativity
|
Silver
|
Nana
|
Ruby Blooms
|
|
Joe Public
|
Effective Creativity
|
Effective Creativity
|
Bronze
|
Nedbank
|
Hard-working Professionals
|
|
TBWA\ Hunt Lascaris
|
Effective Creativity
|
Effective Creativity
|
Gold
|
City Lodge Hotel Group
|
SOS
|
|
TBWA\ Hunt Lascaris
|
Comedic Impact
|
Comedic Impact
|
Silver
|
Heineken Beverages South Africa
|
The Real Hand Model
|
|
Publicis Groupe
|
Comedic Impact
|
Comedic Impact
|
Campaign Bronze
|
The Hive
|
The Sea
|
|
Bananas
|
Comedic Impact
|
Comedic Impact
|
Silver
|
KFC Thailand
|
M ssing Piece
|
|
Bananas
|
Comedic Impact
|
Comedic Impact
|
Silver
|
KFC Thailand
|
Chizzalulu Chizzalala
|
|
Accenture Song South Africa
|
New Launch Campaign
|
New Launch Campaign
|
Bronze
|
The Philipstown WireCar Foundation
|
The Philipstown WireCar Grand Prix
|
|
SERVICEPLAN GERMANY
|
New Launch Campaign
|
New Launch Campaign
|
Silver
|
Herconomy
|
Breastmilk Money
|
|
Bananas
|
New Launch Campaign
|
New Launch Campaign
|
Bronze
|
KFC Thailand
|
M issing Piece
|
|
Bananas
|
New Launch Campaign
|
New Launch Campaign
|
Silver
|
KFC Thailand
|
Chizzalala Chizzalulu
|
|
Fortune Promoseven LLC
|
Creative Strategy
|
Creative Strategy
|
Bronze
|
IKEA Alsulaiman
|
Step Buy Step
|
|
Impact BBDO
|
Creative Strategy
|
Creative Strategy
|
Bronze
|
AnNahar Newspaper
|
The Untaught History Edition
|
|
Saatchi & Saatchi Middle East
|
Creative Strategy
|
Creative Strategy
|
Silver
|
Saudia Airlines
|
Let It Fly
|
|
Lion Communication FZ – LLC
|
Creative Strategy
|
Creative Strategy
|
Gold
|
Jeep
|
Jeep Rescue Squad
|
|
SERVICEPLAN GERMANY
|
Creative Strategy
|
Creative Strategy
|
Silver
|
Herconomy
|
Breastmilk Money
|
|
TBWA\ Hunt Lascaris
|
Creative Strategy
|
Creative Strategy
|
Silver
|
Heineken Beverages South Africa
|
The Real Hand Model
|
|
Sanaa Films Pty Ltd
|
Young Directors
|
Young Directors
|
Gold
|
Sanaa Mothabisa
|
Film Director
|

Tags: 2026 advertising campaignsadvertising awardsAfrica and Middle East advertisingAgency of the Yearbrand communicationBrand of the YearCape Town awardscreative industryDarling FilmsHeineken BeveragesIndependent Agency of the YearJoe PublicLePub JohannesburgLoeries 2026Loeries Awards winnersLoeries Grand PrixLoeries Hall of FameReg LascarisSouth African advertising









