Advertising
The war on online advertising is intensifying, and the ads are losing
A new front in the war against online advertising has opened up with the official release of Apple’s latest mobile...
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First e-cigarette ad flights in SA on TV, in cinemas and online
On Monday night, South Africa's first e-cigarette ad was flighted in the first part of a campaign that will see...
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Don’t advertise without TV research
OPINION: There was a time, not all that long ago, when at various stages of production, TV advertisements were subjected...
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What’s wrong with this picture? Media campaigns against domestic violence
OPINION: Media campaigns against domestic violence often miss the mark in trying to arouse our compassion. Depicting a range of...
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Marketing mogul who’s changing the game
Nikki Twomey, executive head of marketing and communications at Standard Bank talks to Glenda Nevill about living authentically and how...
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A reader is a reader is a reader
Last week I attended the release of the Audit Bureau of Circulation results for the second quarter 2015. During the...
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