Advertising
The sad state of mobile advertising (I’m crying on the inside)
OPINION: Let’s be honest for a minute. My wife and I both love advertising. I watch ads on TV and...
Read moreDetails
Igniting a spark in new media company
Gill Randall, newly appointed CEO of Spark Media, tells Michael Bratt about her career journey, her interesting accomplishments and her...
Read moreDetails
The war on online advertising is intensifying, and the ads are losing
A new front in the war against online advertising has opened up with the official release of Apple’s latest mobile...
Read moreDetails
First e-cigarette ad flights in SA on TV, in cinemas and online
On Monday night, South Africa's first e-cigarette ad was flighted in the first part of a campaign that will see...
Read moreDetails
Don’t advertise without TV research
OPINION: There was a time, not all that long ago, when at various stages of production, TV advertisements were subjected...
Read moreDetails
What’s wrong with this picture? Media campaigns against domestic violence
OPINION: Media campaigns against domestic violence often miss the mark in trying to arouse our compassion. Depicting a range of...
Read moreDetails
