Advertising
I want it all… but wealth creation is hard work
This new ad starts off with a young boy mowing the lawn, carrying buckets and looking strained, setting the principle...
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Bye-bye birdie – new food law will challenge agencies making children’s ads
The topic of advertising of unhealthy foodstuffs to children, and its contribution to obesity and disease amongst the target audience,...
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Jupiter campaign for the Sunflower Fund calls for donors
Pick n Pay is awash in brightly coloured bandanas covered in a sunflower motif. It's that time of the year...
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Top seven hardest working native advertising strategies for publishers
“People pretend not to like grapes when the vines are too high for them to reach.” — Marguerite de Navarre We...
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Oscar ad gets a ‘paddywhack’
The widely publicised and high profile Oscar Pistorius trial has even made waves in the United Kingdom. On the day...
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Media inflation: Tighten belts, watch the culling, and make it out of tough times
When I received my Media Inflation Watch email from Mike Leahy, I was concerned to see what’s happening considering the...
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