Browse our latest media news articles below to get the inside scoop on the new media industry.
'Near me' searches make it possible for brands to reach targeted users in their moment of need and should be a key area of focus in your search strategy for 2020. Read more
Because digital platforms are so accessible, many may consider digital marketing a quick and easy win, but this can be a costly mistake. Read more
Improving online review ratings is a strategic necessity for franchises and multi-location brands as more customers engage with them via online listings – and expect a response. Read more
For South African marketers Rain's 5G should be the sound of the starting gun. Now is the time to start working on advertising in an always-on, highly connected environment. Read more
Competition in today’s business landscape has never been fiercer. The market is saturated with brands, and companies are competing for customers in a global landscape. At the same time, cust... Read more
Speaking broadly, viewing trends in the marketplace have seen an increased growth in the download-and-watch-later function of streaming services. Read more
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