Media business
The impact on GenAI on the creative industries
The advent of the Internet digitalised our interaction with content, and 15 years ago, user-generated content platforms emerged, leading to...
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What has, and hasn’t, changed since the pandemic
As businesses prepare to weather potential stormy economic conditions as a result of geopolitical and global economic trade uncertainty they...
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The perpetual life of your favourite b(r)ands
We are witnessing the evolution of the music business. Artists from the 1950s went away. That was a fact of...
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Deepfakes: South Africa’s new digital threat
Imagine waking up to a video of the President announcing a national emergency that never happened. Or a CEO admitting...
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Here’s a marketing secret: outcomes are in
Today’s marketers – particularly for SMEs - are finding that long-term gains are lost in the pursuit of undefined 'vanity...
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How digital media publishers can survive the next 25 years
Being a publisher ain’t easy. Your direct traffic is starting to decline, and you’re struggling to find new and innovative...
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