Communications
Sticks and stones may break my bones but (misspelled) names will ruin my day
Caryn Gootkin looks at the contribution our names make to our identity and issues a warning to those careless enough...
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The age of the demanding consumer has truly arrived
Exceptional customer service is the holy grail of business. Communication and marketing teams around the world focus on this key...
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SA Embassy in London scotches major fashion marketing coup
South Africa's involvement in the British Fashion Council's International Fashion Showcase was sabotaged by the South African High Commission in...
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Yes, you CAN cancel your cellphone contract
Perhaps you don’t need your contract anymore? Perhaps you simply can’t afford it. The good news is that you can...
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How bad writing can harm a brand’s image – it’s not hip to be (Wembley) Square (Part 5)
Caryn Gootkin jumps back onto her high horse after an innocent trip to the loo, a dilemma and a solution...
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Handling my own account: The freelancer’s full time job
Over the past year I have discovered that being a freelancer may lend itself to flexi time and more freedom...
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