Out of Home
Case study: How a catchy billboard campaign went viral
The #GetNakedAnywhere campaign from fully digital insurance platform, Naked, has turned into a viral TikTok phenomenon that has generated more...
Read more
Six trends shaping digital out-of-home advertising in 2025
With programmatic advancements and an increasing focus on omnichannel campaigns, the digital out-of-home (DOOH) industry is rapidly evolving. These six...
Read more
Beyond the Billboard: By the industry, for the industry
Kirsty Carlson and Livia Brown, hosts of South Africa’s only out of home media podcast, tell Glenda Nevill about inspirations...
Read more
Ho ho holiday spend: Maximising your festive campaigns with OOH
The festive season has officially arrived – and South Africans are set to spend. According to Wonga’s sixth annual Summer...
Read more
Making the OOH case for Cape Town
It’s no secret that Gauteng currently devours the bulk of the out of home (OOH) and digital out of home...
Read more
Is OOH the new LinkedIn?
Popular business networking platform LinkedIn is well-known for its ability to connect employers with new recruits, organisations with potential clients,...
Read more
