Tag: advertising

The winners of the 2023 PROMAX Africa awards have been announced. The awards recognise excellence in creative and innovative marketing ...

Sturae Hickley’s career trajectory – from an uncertain future to heading up one of the world's largest media agencies – ...

I spent this week listening to a lot of talk about TV and video advertising – and doing my own ...

Who would have guessed that a couple of Angry Birds with superpowers would have gained such a cult-like following, amassing ...

It is said that organisational culture is outside the control of executives and a company’s leadership teams, but that simply ...

Content marketing has proven to be an indispensable element in the modern marketing mix. Great content campaigns can achieve a ...