Tag: advertising

Ten years ago, placing an advert on campus radio was a gamble – there was no guarantee that student presenters ...

Gordon Patterson uncovers good news as he interrogates the position of weeklies in terms of circulation and advertising. Weekly newspapers ...

There are far too many marketers in this country who just can't seem to let go of the crutches that ...

On 5 November  a group of senior media executives from around South Africa holed up in a conclave with BDFM ...

After decades in the industry, Virginia Hollis highlights the plight of media agencies. I’ve been involved in media agencies most ...

Much has been reported lately about the state of the print media in South Africa, with particular reference to a ...