Programmatic digital out-of-home advertising is revolutionising the way we advertise outdoors. You’ll never look at a billboard the same way again. Read more
Media Reactions, the new Kantar ad equity study, celebrate the media environments where great ads thrive in this ever-changing world, from both a marketer and consumer perspective. Read more
It’s not unusual for clients to change agencies for a range of reasons. It’s less common for agencies to resign an account, but perhaps it shouldn’t be. Read more
Podcasts, radio streaming, vodcasts and online TV demonstrate that 41 years after Buggles had us singing their number one hit, the video and radio stars are still alive and well. Read more
Kgaugelo Maphai’s recently launched Matrix Communications Group and Quinton Jones’ TMI Media have joined forces as part of a growth strategy that will allow them to “compete and punch above... Read more
Lynn Madeley, CEO of Havas Southern Africa, and Larry Khumalo, head of PR at Havas South Africa, recently had a conversation about a new Oreo ad and what it means for this moment. Read more
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