Social media giant Facebook has been encountering a strange problem in the US - a mass exodus of youth from the platform. But in South Africa, it remains popular. Read more
A no holds barred comment on the state of media, advertising & communications transformation in SA. First transform the minds of the individuals in advertising and then industry transformati... Read more
In case you missed it: you can stop trying to suck up to search engines, because content that leans on old cheap SEO tricks won’t get any kind of results that reward their creators. In... Read more
Google launched its new ‘mobile friendly’ algorithm on Tuesday in what Searchengineland.com are calling ‘mobilegeddon’. The site’s Barry Schwarz reported that i... Read more
How long should a blog post be? This is a question I have asked and people have asked me when I teach The Social Brand. I have Googled it and Googled it again. The answers are wide and varie... Read more
More and more people have told me not to bother rewriting my text book Media Planning – Art or Science? next year. Apparently the debate is over. Media strategy is a definitely science and b... Read more