Amplifying sales with AdTech
Data is a much-needed resource to influence decision making in any organisation across all departments. The time is now to ...
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Tag: billboards
Trends, challenges and opportunities: maximising OOH’s impact in South Africa
A number of trends and opportunities paint a bright future for out of home. To make the most of these, ...
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The future is DOOH: The renaissance of the OOH industry
The global advertising industry is currently experiencing a renaissance in the digital OOH space and while Covid-19 may not be ...
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How Covid-19 led an outdoor media owner to look inwards
As what goes up must come down, people indoors will come out again, and out of home media will be ...
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Outdoor Network: Driving a Proudly South African agenda in an untransformed billboard industry
There are several sizeable billboard companies that have little to no black ownership and have foreign shareholders., meaning advertisers are ...
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Fun, creative and bold: cheeky billboard drives second-hand car marketing
Inspired by the "automotive billboard wars of the past", online used car dealership getWorth has created a cheeky billboard campaign ...
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