Psychographics: the behavioural analysis that helped Cambridge Analytica know voters’ minds
Cambridge Analytica's approach to data-crunching represents a step change in how analytics and psychographic profiles can be used as a ...
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Tag: Cambridge Analytica
Why do we stay on Facebook? It’s complicated
This is an exciting time in the very short history of social media use. Facebook’s users are becoming critical of ...
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Was your Facebook data exploited? Situation in South Africa worse than reported
Facebook Ireland has sent a letter to South Africa’s Information Regulator clarifying the extent of the data breach with South ...
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Facebook’s aura has evaporated: Time for Zuckerberg to take responsibility
The era of unregulated innovation online has ended. There will be disputes, new laws for platforms and debates, but firms ...
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Why Facebook is the reason fake news is here to stay
The Cambridge Analytica scandal appears to be symptomatic of much deeper challenges that Facebook must confront if it’s to become ...
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Regulating Facebook won’t prevent data breaches
What happened with Cambridge Analytica wasn’t a breach or a leak. It was a wild violation of academic research ethics.
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