Why the role of the media is so important to free and fair elections in Africa
The news media is usually one of first casualties of bungled or contested elections. From the recent US elections, the ...
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Tag: campaigns
Google Search Console: Tips and tricks for digital specialists
Whenever I interview a candidate for an SEO position, I have to ask: When last did you use Google Search ...
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India’s OOH scene, chaotic and creative
I have just returned from India. My mind is still processing the deluge of impressions that soaked into it; many ...
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Having a relevant presence across Africa
CYBERTORIAL* Activations specialist Oomph! Media Group, has the on-the-ground know how across the African continent, to deliver exactly what its clients ...
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The anatomy of a successful advertising campaign
The components that make up an advertising campaign can be compared to different body parts. And just like body parts, ...
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Briefly… Latest Heavy Chef magazine focuses on campaigns and creativity
Digital learning initiative Heavy Chef recently launched the Campaigns Edition – the third issue of its quarterly magazine. Focusing on ...
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