[PRESS OFFICE] Now more than ever you need to consider essential partners when leveraging brand spend to promote products and services to people. Read more
[PARTNER CONTENT] Marketing and advertising consultants, SCOPEN, have presented the third edition of AGENCY SCOPE South Africa (2019/20). Read more
I’m not a fan of programmatic advertising -- not because I’m a Luddite or I don’t understand how it works. It's because programmatic advertising cheats everyone involved (except some in the... Read more
Artificial intelligence is becoming a must-have in the marketing industry, that it even has a name: AI marketing. Read more
Members of the National Association of Broadcasters are putting their power to good use to help address societal challenges via the Free Radio Initiative. Read more
The truth be told, awards do not automatically equal success. Campaigns that move consumers to act, do. Read more
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