Multicultural marketing will be the new form of marketing, but without diversity in advertising campaigns and companies, our industry won’t be able to create content that connects. Read more
If you have what it takes to create an award-winning advert, under extreme pressure, and come out smiling on the other side, then Cinemark wants you. Read more
In today’s world, we enjoy access to so much information about customers. We know who they are, where they live and work, what they spend their money on, what they read, and how they relax.... Read more
Eoin Welsh is one of nine South Africans elected as judges at this year’s Cannes Lions Festival of Creativity with all the razz, with an extra helping of matazz – like Vegas for advertising... Read more
In this week’s edition of Media Moments, The Media Online’s weekly audio wrap of the biggest media stories of the week, a dichotomy was presented as protests and violence were co... Read more
I come up for air/ the jury is pissed/ there’s a favourite We’re nearly halfway through this year’s Cannes Lions festival and it’s time to come up for air. A lot has happened since the last... Read more