[PARTNER CONTENT] Building and maintaining relationships is as important a part of life in the agency space as delivering impeccable creative and media work but what does it take to deliver... Read more
I recently settled down for an end of week glass of wine and a chat with a friend of mine. She still works in the media agency world. It immediately struck me that she was looking distinctly... Read more
Most people in media advertising are aware that the buy side of the industry receives “perks” from sellers. This may come in the form of a complimentary lunch or dinner, thanks to the expens... Read more
“I have to like you to want to work with you.” Simply put and an interesting way to do business, but if the chemistry is not there a relationship will never blossom as it should and the PR w... Read more
