How a tech and human approach can change the mindset from ‘brand safety’ to ‘brand suitability’
It is more important than ever for brand solutions to be present in the news environment as marketers strive to ...
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Tag: CNN
From immersive tech to WFH innovation, huge shifts ahead for TV business
CNN was asked by the UK trade publication, Mediatel, to submit comments about future advertising. Here, we publish the full ...
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Media moves: $50m ad inventory committed to public health messages, Ipi Thibedi new CEO Weber Shandwick Africa, Avatar wins Telkom B2B PR account
The Media Online’s weekly round up of people, account and business moves in media. As South Africa entered lockdown, businesses ...
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Africa must step up to support its innovators
Africa’s people are serious about innovation. So are many of its businesses. Now if only that commitment was shared by ...
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CNN to broadcast exclusive documentary on Ted Turner’s environmental legacy
The hour long documentary is being screened on CNN this weekend. In it, Sanjay Gupta interviews Turner about his longstanding ...
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How news habits are changing as media evolves
A significant growth in mobile/online penetration across the country is also transforming the way people in South Africa watch TV, ...
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