Social Display allows brands to take existing creative from their Facebook, Instagram, and Twitter accounts and distribute these as 300x250 display ad inventory across the 24.com network. Read more
One of the biggest challenges to mobile advertising is the universal lack of standard/agreed definitions around mobile ‘viewability'. South African agencies and publishers weigh in. Read more
In a world where traditional advertising is at once disliked and in some cases being phased out, how is it that digital advertising has continued to increase AND show real value? Read more
Media Moves… TheMediaOnline’s weekly round up. Primedia Broadcasting launches digital audio advertising.Werner Lindemann to lead Mediamark’s continued transformation. Craig Nicholson n... Read more