Danced advertising: Rethinking the seen advertising space
Last week I attended opening night of the Joburg Ballet’s latest production; Romeo and Juliet. True to my Twitter profile ...
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Tag: CSI
Smart data at the heart of pro-social brands
‘Big Data’ and ‘Social Good’ may be the yin and yang of tomorrow’s most successful brands. Both are recognised as ...
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Art auction at MOST supports Phakama – and who knows this woman?
Twelve paintings of iconic, comic sheep by the talented artist Steve Limbrick were auctioned at the MOST Awards ceremony last ...
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The more things change…
I find it interesting that in an age dominated by technology and change, media is transforming at a pace that ...
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Creative and for a good cause
Ad campaigns for NGOs and charities are cleaning up at creativity awards. Cause-based advertising is winning a disproportionate number of ...
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It’s a question of… finding the heart of cause-related marketing
The innovative cause marketing campaign behind the Centrum Guardians crusade recently won international recognition being honoured with the Global Eye ...
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