Most companies are struggling to be relevant to their customers
External economic, cultural, environmental, and political issues affect individuals more than ever, complicating life and making purchasing decisions more complex. ...
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Tag: customer
The top five consumer trends in South Africa and what they mean for business
The customer of today has a number of concerns. Trust, values, and integrity issues are of the utmost significance in ...
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Significant shifts: Ecommerce expectations must be met with experiences
The ecommerce customer of 2022 is significantly more digitally sophisticated than they were only a few years earlier.
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A post-pandemic era: What industries need to know about the new customer
Businesses must recognise that today's customer is considerably different from the pre-pandemic customer.
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Creating great customer experiences means using data effectively
periences today, companies need digital transformation to gather customer information, create unique experiences, drive personalisation and build trust.
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Digital first-impressions matter … A LOT
In today’s world, chances are that the first time a customer comes across your business, it won’t be through an ...
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