The Interactive Advertising Bureau of South Africa has released it’s anticipated white paper on viewability, a key issue affecting digital advertising. Read more
South African programmatic advertising has grown at a rapid pace, both in terms of audience and revenue. Now, it’s around a R6 billion industry. Read more
Media Moves… TheMediaOnline’s weekly round up. SPARK Africa incorporated into SPARK Media. Publisher co-op AdJoin Media announces Daniel Courtenay MD. Everest joins Outdoor Network as... Read more
New York Stock Exchange listed Rubicon Project (NYSE: RUBI), with MaxAxion and Kagiso Media, have formed a new digital advertising consortium that includes some of South Africa’s most influe... Read more
