A major takeaway from the pandemic is that it permanently changed consumer behaviour, both online and offline, and marketing professionals, businesses and organisations need to adapt to this... Read more
Those who spread misinformation are exploiting people’s lack of media literacy — it’s easy to spread lies to people who are prone to believe what they read online without questioning it. Read more
Simulated devices 'took advantage of flaws in streaming-TV ad-serving technology and the supply chain to fool marketers into paying for ads that were never actually seen by viewers on real d... Read more
With so much going on, I believe there's never been a more important time for folks to step back a bit, gain some perspective and think bigger. This is a time to read and think. Read more
Twitter recently launched its version of Facebook and Instagram Stories, called Fleets. As with all Stories, these disappear after a 24-hour exposure period so Twitter isn’t offering anythin... Read more
[PRESS OFFICE] Over the past decade we have had the privilege of witnessing influential women rise up the ranks and became thought-provoking leaders and trailblazers. Read more
