These individuals rule social media, possessing huge followings and driving opinion; they’re the word-of-mouth marketers for the digital age. Read more
The future of the old Argus papers needs to be very carefully considered. The editing needs to be strengthened, they need good writers on their opinion pages, reporters who become experts in... Read more
[PRESS OFFICE] Digital advertising’s readily available measurement metrics and low-cost perceptions make it more attractive by the day. Read more
In a world in which disinformation thrives, it’s more important than ever that journalists are held to the highest of standards. Read more
Because digital platforms are so accessible, many may consider digital marketing a quick and easy win, but this can be a costly mistake. Read more
A couple of months ago research was released that showed more than 51% of South Africans did not trust the news. The thought occurred to me recently that perhaps it was not the news they don... Read more
