When the sky’s the limit: How to make your airport advertising work
The demand for advertising positions in airports has skyrocketed, demonstrating the value that brands place on airport advertising.
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Tag: digital out of home
Moving Walls and Dentsu Africa partner to launch full-stack OOH tech platform across continent
Advertisers across Africa will now be able to transform how they run out-of-home advertising with a partnership between ad tech ...
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Primedia Outdoor extends advertisers reach with three new roadside LED billboards
With an astonishing 1 230 square meters of roadside digital out-of-home in SA already, Primedia Outdoor unveils three new roadside ...
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DOOH an ‘action-driven, innovative and trusted channel’
GroupM's programmatic arm, Xaxis, is now available to marketers in South Africa.
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Why outdoor media owners should be thinking about their content strategy
We have developed a holistic content strategy that we have rolled out across our digital billboards, which aims to integrate ...
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State of outdoor media in South Africa: a development perspective
Out-of-home media has experienced a thrilling revival over the past year or so, coinciding with the loosening of Covid-19’s grip ...
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