Advertisers are spoilt for choice when it comes to selecting digital marketing channels in order to encourage visitors to their website and ultimately, drive sales. Read more
Black Friday 2018 saw South Africans spend a total of R2.9 billion, a 15.92% growth year on year. Read more
Between 2015 and 2018 Amazon grew from 46% to 54% with Google declining from 54% to 46%. Amazon is so popular that the site has grown 46% per annum with ad spend on the site reaching $6.3 bi... Read more
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Amazon does understand its audience, and is in a unique position to shape the views of the national (and international) consumer. Read more
The less intrusive you are as a business, the higher your chances will be of building a strong community around your brand, generating new leads, and improving conversions. Read more
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